Poster Child is a graphic design studio specializing in music festivals, live events, and the music industry.

We create complete festival brands and visual identities, but we also work with existing festival teams on ongoing campaign design, including posters, lineup graphics, social content, merchandise, signage, digital assets, and other creative needs.

Clients can hire us for a full branding project, a specific design project, or as an ongoing external design partner throughout the festival season.

Yes. Poster Child can work as an ongoing design partner throughout your festival campaign, either after completing a full branding package or by stepping into an existing brand and key art system.

We can handle the day-to-day campaign graphics, including lineup announcements, artist graphics, social content, digital ads, posters, schedules, merchandise, signage, sponsor assets, production graphics, and other creative needs as they arise.

For festivals with an internal marketing or creative team, we can function as an extension of that team, providing additional design capacity throughout the season.

Both. We work on completely new festival identities as well as annual refreshes and evolutions of established brands.

For an existing festival, that might mean preserving recognizable elements of the identity while developing a new visual world for the upcoming edition. For a new festival, we can build the identity from the ground up.

Yes. Poster Child can provide ongoing creative support throughout the full festival campaign, whether we created the original branding or are working within an existing visual identity.

This can include lineup announcements, artist graphics, social content, digital ads, posters, schedules, merchandise, signage, sponsor assets, production graphics, and other design needs as they come up.

For festivals with an internal marketing or creative team, we can also work as an extension of that team, providing additional design capacity throughout the season.

Yes. We can build editable templates for recurring festival content, including social announcements and other campaign graphics.

For teams that need to make routine updates themselves, we can also create simplified brand systems or Canva templates while keeping more complex campaign artwork and major announcements within the studio.

Yes. Festival posters and lineup announcements are a major part of our work.

We design both primary lineup artwork and the many adaptations that follow, including individual artist announcements, daily lineups, schedule graphics, social formats, digital ads, and print versions.

Poster Child has worked with major touring and entertainment brands including Disney and Walt Disney World, Vans, Live Nation, AEG, C3 Presents, Journeys, and Soundslinger.

We have collaborated with artists including Widespread Panic, Arcade Fire, and Nickelback, and have created hundreds of admats for tours, concerts, and live events.

Our festival work includes projects for Vans Warped Tour, Okeechobee Music & Arts Festival, BUKU Music + Art Project, Lights All Night, Imagine Music Festival, III Points, Voodoo Music + Arts Experience, and dozens of new and emerging festivals.

We work across musical genres, audience sizes, and programming formats, from large-scale corporate events and established festivals to emerging independent events, regional celebrations, and charity-based entertainment.

Yes. We design festival merchandise including apparel graphics and other branded products.

Merch can be developed as part of a larger festival identity so that it feels connected to the event while still functioning as something people genuinely want to own and wear. Merch can be conceived as a full capsule of items, or can be produced individually.

Yes. We can design festival websites and digital experiences as part of a broader branding project or as a separate extension of an existing identity.

The goal is to translate the same visual system used in the festival's campaign into a digital format that is clear, functional, and recognizably part of the brand.

Projects usually begin with a discovery phase to define the personality and visual territory of the festival. This can include mood boards, reference gathering, word associations, and clear lists of what the brand should and should not feel like.

From there, we develop initial creative directions and refine the selected direction into a complete visual identity. Once the core system is approved, we expand it across the applications needed for the festival.

Yes. Poster Child works internationally.

The studio operates between Barcelona and New Orleans and works remotely with festivals, promoters, venues, and music organizations in different countries and time zones. We have completed projects with clients in South East Asia, The United Kingdom, Europe, and North America.

Pricing depends on the scope of the project.

A smaller identity project may focus on the essential brand system, while a larger festival project can include a more extensive visual identity, brand guidelines, campaign artwork, templates, merchandise, digital assets, and ongoing design support.

For current package options or a custom quote, get in touch with the scope and timeline of your project.

Final deliverables depend on the project, but branding projects can include vector and raster logo files, typography and color specifications, graphic assets, illustrations, patterns, templates, and brand guidelines.

Where relevant, we can also provide editable working files so that your internal team can use the identity after handoff.

Send an inquiry with as much information as you currently have, including the event, approximate timeline, anticipated deliverables, and whether you need a new identity, a refresh, or ongoing campaign design.

We can then determine the appropriate scope and provide a proposal for the project.